Friday, October 31, 2014

Small Efforts to master Predictive Modeling through Adobe marketing Cloud (Adobe SiteCatalyst / Insights / Discover) ,  Qlik View and Tableu

I am a marketing/ Sales profession still figuring out where is my final call will be.. So during my searches I have seen an opportunity in Fidelity Investment and their requirement included predictive modeling.

My knowledge about 'Digital Marketing Analysis' limited around  Google analytics... But this job posting was an eye opener.

So I am using this medium to study/ Share/ understand the changes in this area of expertise. Please don't hesitate to correct me if anything wrong has been posted and please do share your knowledge in this platform